Knowledge

The Pie Principle

 Interesting tip for business development: the PIE principle. PIE stands for Performance, Image and Exposure. It is also a pie, where the biggest part of the cake goes to Exposure, then Image, then Performance. According to this model, the key factors and their respective importance for attracting clients and business are as listed. What I find interesting is the idea of breaking "reputation" down into two different components, image and exposure.

Antoine Henry de Frahan | 18 August 2009 |